We’ve been told California is the place where dreams become reality. However, for many creators, the constant hustle and struggle in pursuit of our dreams often leads to frustration and burnout, and the Golden State begins to feel less like a promising dream and more like a looming nightmare.
Why Playing It Safe Costs Us Our Dreams
We all had dreams at one point in our lives. Dreams of being artists, writers, filmmakers, entrepreneurs (fill in the blank), but somewhere along the way, we traded in our aspirations and settled for a life deemed more “realistic.” A one-size-fits-all existence pre-approved by society and cosigned by our family, friends, and colleagues. But playing it safe is what’s costing us our dreams.
More Than Merch: The Story Behind The People Vs. The System
The People vs. The System was sparked during a time of chaos, exhaustion, rebellion, and solidarity that we, along with our family, friends, and neighbors, experienced throughout the height of the pandemic. Society’s climate during this period inspired us to create a bold statement to energize us to continue to fight the never-ending battle against racism, social injustice, police brutality, and other systems of oppression in this country and across the globe.
A Love Letter To The Bay Area
From the diversity in culture and the resilient community to the vast natural beauty and near-perfect climate—where creative and entrepreneurial spirits burn brightly with passion and grit, and going against the grain is etched into our DNA—this is just a brief glimpse into what we love about life in the Bay Area.
Don’t Follow The Crowd, Follow Your Dreams
Would you rather follow the path most of society has taken and continues to take? Do you have the courage to create your path? Only one will lead us to our dreams. Choose wisely.
9 Ways to Support Your Friend’s Business
Do you want to know how to support your friends’ business? Here are a few tips on showing your friend you care about their new venture and helping them grow their business. Remember, when you invest in your friends, you’re investing in your community.
How To Use Your Day Job To Fund Your Dreams
Many of us work jobs we dislike, but these jobs are crucial steps toward entrepreneurship. View your employer as an investor providing the income, stability, and skills needed to achieve your dreams.
Just Keep Chasing: How the Bay Area Inspires Dreamers
Virtually every corner of the Bay Area is overflowing with culture, diversity and creativity. These beautiful elements mixed with everyday struggles pushes creatives to thrive in the face of adversity.
Why The World Hates Dreamers
To be a dreamer means going against the status quo to make your dreams a reality and creating your own path rather than succumbing to societal pressures. Is this why the world hates us?









